FreakNik® is making a comeback after a two-decade hiatus, and it’s causing quite a stir in Atlanta. The legendary Spring Break celebration that became popular throughout the ’80s and ’90s is the subject of a new Hulu documentary called “FreakNik: The Wildest Party Never Told,” which has been generating a lot of buzz lately. The event’s resurgence began in 2019 when After 9 Partners, an Atlanta-based promotional company, brought it back to life as a celebration of the FreakNik® of the ’90s, and it has continued to pique the public’s interest with a series of community events and concerts.
Due to the pandemic, FreakNik Festival was unable to hold its usual festivities in 2020. Instead, the festival partnered with City of South Fulton Mayor Khalid for a historic March on Old National in response to the Black Lives Matter movement, called “Black Fathers are D.O.P.E.” or “Dad’s Overcoming Pressure Everyday.” The following year, with pandemic restrictions peeling back, FreakNik® Festival returned as a free outdoor community event with over 6,000 patrons and a concert with 4,000 patrons. In 2022, the festival partnered with 21 Savage to co-produce his star-studded FreakNik® Birthday celebration, which was attended by notable celebrities such as Drake, Lizzo, Teyana Taylor, Stacey Abrams, and Mayor Khalid.
For 2023, After 9 Partners’ FreakNik® Trademark has teamed up with MetaWorks Platforms Inc., an award-winning, full-service Web3 blockchain platform provider, and MusicFX, its NFT, wallet, and ticketing platform partner, to produce a live festival. The event is designed to give attendees a preview of future events under the FreakNik® brand and to capture content for the forthcoming documentary. MusicFX, created to radically improve the connection between musicians and their fans, is an ideal partner for FreakNik® and its fans. Attendees can expect live music, interactive artist activations, vendors, and more through its event partnerships, including GA Followers and Cassie Cope Consulting. The event will take place on Sunday, May 7th, from 3 to 8 p.m. at BonFire ATL, located at 1036 White Street SW, Atlanta, GA 30316. Tickets for the limited-capacity event will go on sale Friday, April 21st, and a special after-party event will be announced in the coming days. Tickets are available online at https://freaknikfest.com, but note that FreakNik® is a 21+ event.
This live event will be co-produced by M.W.P.E.G. Entertainment Group, led by Michael Williams, an Emmy-nominated Super Bowl production company, alongside BonFire ATL, a black-owned Atlanta-based event facility and promotional company, owned by Amichi Bertrand, Brian Wynder, and Terry Skywalker. This is sure to be an event that will not be forgotten, so make sure to secure your tickets and join in the festivities!
